{"id":66,"date":"2017-01-17T16:46:39","date_gmt":"2017-01-17T16:46:39","guid":{"rendered":"https:\/\/clubcareinc.com\/?p=66"},"modified":"2017-01-17T16:47:41","modified_gmt":"2017-01-17T16:47:41","slug":"write-blogs-well","status":"publish","type":"post","link":"http:\/\/clubcareinc.com\/index.php\/2017\/01\/17\/write-blogs-well\/","title":{"rendered":"Write well"},"content":{"rendered":"<p>\u201cThe most important sentence in any article is the first one. If it doesn\u2019t induce the reader to proceed to the second sentence, your article is dead. And if the second sentence doesn\u2019t induce him to continue to the third sentence, it\u2019s equally dead. Of such a progression of sentences, each tugging the reader forward until \u2026 safely hooked, a writer constructs that fateful unit: the lead.\u201d<\/p>\n<p><strong>\u2014 William Zinsser, <a href=\"http:\/\/www.amazon.com\/gp\/product\/0060891548?ie=UTF8&amp;tag=successfullifeco\">On Writing Well<\/a><\/strong><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>\u201cThe most important sentence in any article is the first one. If it doesn\u2019t induce the reader to proceed to the second sentence, your article is dead. And if the second sentence doesn\u2019t induce him to continue to the third sentence, it\u2019s equally dead. Of such a progression of sentences, each tugging the reader forward [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-66","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Write well - Club Care Inc.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/clubcareinc.com\/index.php\/2017\/01\/17\/write-blogs-well\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Write well - Club Care Inc.\" \/>\n<meta property=\"og:description\" content=\"\u201cThe most important sentence in any article is the first one. 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